While any web-master understands that doing some link deals provides more visitors on their site, few people learn how to make use of the full potential of the link change strategy to improve their website popularity.

One of the important elements that determines net page ratings will be the amount of high quality links going towards that page. Combined with density of the specific page, these facets may determine when a search is initiated where your web page appears.

Lets say you have a web site on wood carving. Now, one of your pages is specialized in wood carving tools, which will be also the key-phrase you optimized the site for. To get another viewpoint, we recommend you glance at: http://www.linkemperor.com. A good keyword occurrence is not enough, however, and if you wish to tank large you need to get as many incoming links pointing towards that specific page as possible.

While links pointing towards your domain name are useful, you really have to get links pointing towards that one site in order to get the best results.

Anchor key-words

The text could be the one that you are able to place in an HTML page so that your link is actually a group of keywords or a keyword-rich term. The importance of anchor text keywords is high as it shows the search engines that the page the link is pointing at is targeted on the matter defined by the keywords. This is how the HTML code for a link seems like:

Keyword Rich Description

In case of the wood carving site case, the link for the specific instruments page should look something like this:

Wood Carving Resources

The web browsers will only show the hyperlink point text, so the term Wood Carving Tools will become underlined and hyperlinked.

Where to use anchor text?

Every-where! When you are doing when you are posting on sites, forums or organizations, link transactions. When you're making your website information, when you are sending articles to ezines and websites.

For example, if you intend to send a number of articles for submission into a index, you must try and include keyword-rich anchor text-links within the reference package.

In so doing, you ensure a better chance for ranking high on certain keywords. Remember to use a keyword rich expression in links that let HTML, as opposed to the common http://www.yoursite.com.

Additionally it helps if you utilize variation within the key-word text links. When publishing on sites, for example, try to have your links point out different pages on your website, and for each page use the main page keyword in the anchor text.

That is also true for article submissions. Company Website contains further concerning the meaning behind it. You need to send one article to as much directories as possible, but change the key-word anchor text and link once in a while. A great source for submitting articles is:

E http://www.MyContentBuilder.com

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